Care Products market in Turkey
The Turkish Care Products eCommerce market is predicted to reach US$5,739.5 million by 2024 and accounts for 21.6% of the total eCommerce market in Turkey. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 16.3%, resulting in a projected market volume of US$10,501.0 million by 2028. Within the Care Products market ECDB considers the following three sub-markets: Personal Care, Health Care, and Household Care.
Market development
eCommerce revenue development in the Other Household Care market in Turkey
The Turkish Other Household Care eCommerce market is predicted to reach US$99.5 million by 2024 and accounts for 17.5% of the Household Care eCommerce market in Turkey. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 6.6%, resulting in a projected market volume of US$128.3 million by 2028. The Other Household Care eCommerce market is a sub-market of the Household Care market. Further categories within the Household Care market are: Cleaning Equipment, and Detergents.
eCommerce revenue development in the Other Household Care market in Turkey
eCommerce revenue growth in the Other Household Care market in Turkey
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 11.1 | 82.9 | 21.2 | 6.2 | 23.3 | 92.5 | 24.1 | 33.1 |
Market definition
Definition of the Other Household Care market within the Care Products market
Market definition: Care Products > Household Care > Other Household Care The category Other Household Care includes the online trade of pest control products. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Pest control products
Market comparison
The Turkish Other Household Care market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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