Global Care Products market
The global Care Products eCommerce market is expected to increase over the next years. It is predicted to reach US$434,257.3 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 7.9%. ECDB considers the following three sub-markets within the Care Products market: Personal Care, Health Care, and Household Care. Personal Care is the largest sub-market and accounts for 60.7% of the global Care Products market.
Monthly revenues
Monthly eCommerce revenues in the global Personal Care market
The monthly eCommerce revenue of the global Personal Care market was US$25,691 million in November 2024. This refers to a growth of 2.5% compared to October 2024. Within the last 12 months, the monthly revenue share was the highest in November 2024 with 9.7% of the total 2024 revenue of the global Personal Care market and the lowest in August 2024 with 7.4% of the total 2024 revenue.
Revenue Last Month
US$25,690.5m
The eCommerce revenue grew by 2.5% from October 2024 to November 2024.
Monthly revenue shares in the last 12 months
0-2024 | 1-2024 | 2-2024 | 3-2024 | 4-2024 | 5-2024 | 6-2024 | 7-2024 | 8-2024 | 9-2024 | 10-2024 | 11-2024 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Monthly revenue share (in %) | 90.6 | 63.7 | 2.9 | 4.2 | 75.1 | 68.6 | 63.2 | 41.9 | 10.7 | 53.2 | 28.9 | 86.2 |
Market development
eCommerce revenue development in the global Personal Care market
The global Personal Care eCommerce market is expected to increase over the next years. It is predicted to reach US$263,768.8 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 5.8%. The Personal Care eCommerce market is a sub-market of the Care Products market and accounts for 60.7% within this market. Further categories within the Care Products market are: Health Care and Household Care.
eCommerce revenue development in the global Personal Care market
eCommerce revenue growth in the global Personal Care market
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 85.2 | 1.4 | 96.9 | 85.0 | 22.1 | 65.6 | 81.3 | 88.6 |
Top stores
Top five Personal Care online stores worldwide by net sales 2023
With sales in the global Personal Care market, jd.com generated a revenue of US$9,266.7 million in 2023, which means it is the leading online store in this market. The global Personal Care ranking is based on all online stores that generated sales in this market in 2023. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The ranking shows a filtered revenue. It only includes sales within the market Personal Care.
eCommerce net sales generated in the Personal Care market in 2023
Filtered revenue / share eCommerce net sales refer to the year 2023 | Global revenue eCommerce net sales refer to the year 2023 | Growth eCommerce net sales growth refers to 2023/2022 | |
---|---|---|---|
US$900.0m 20.7% | US$8,300.0m | 8.3% | |
US$550.0m 12.0% | US$4,600.0m | 12.4% | |
US$470.0m 3.9% | US$1,190.0m | 33.6% | |
US$430.0m 20.6% | US$2,122.0m | 18.0% | |
US$370.0m 20.7% | US$1,814.0m | 12.6% |
See further stores
Market definition
Definition of the Personal Care market within the Care Products market
Market definition: Care Products > Personal Care The category Personal Care encompasses the commercial (B2C) sale of shower and bath products (e.g. shampoos, shower gels, deodorants), cosmetics (e.g. make-up, mascaras, nail care), hygiene products (e.g. feminine hygiene products, toilet paper), and more. Not covered are household care, health care or professional products and services for personal care (e.g. beauty treatments, make-up course). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Shower and bath products (e.g. shampoos, shower gels, deodorants)
- Cosmetics (e.g. make-up, mascaras, nail care)
- Hygiene products (e.g. feminine hygiene products, toilet paper)
- Fragrances
Out-of-scope
- Household care
- Health care
- Professional products and services for personal care (e.g. beauty treatments, make-up course)
Select sub-category