Grocery market in Tunisia
The Tunisian Grocery eCommerce market is predicted to reach US$7.5 million by 2024 and accounts for 3.9% of the total eCommerce market in Tunisia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 19.3%, resulting in a projected market volume of US$15.2 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Hot Drinks market in Tunisia
The Tunisian Hot Drinks eCommerce market is predicted to reach US$0.6 million by 2024 and accounts for 45.5% of the Non-Alcoholic Beverages eCommerce market in Tunisia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 16.7%, resulting in a projected market volume of US$1.1 million by 2028. The Hot Drinks eCommerce market is a sub-market of the Non-Alcoholic Beverages market. Further categories within the Non-Alcoholic Beverages market are: Juices, Other Non-Alcoholic Beverages, and Water.
eCommerce revenue development in the Hot Drinks market in Tunisia
eCommerce revenue growth in the Hot Drinks market in Tunisia
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 50.5 | 24.9 | 7.3 | 60.7 | 0.4 | 46.4 | 90.7 | 43.8 | ||||
as of Non-Alcoholic Beverages (in %) | 60.2 | 57.0 | 57.1 | 56.2 | 53.5 | 56.1 | 55.2 | 54.4 | 53.5 | 52.7 | 51.9 | 51.0 |
Market definition
Definition of the Hot Drinks market within the Grocery market
Market definition: Grocery > Beverages > Non-Alcoholic Beverages > Hot Drinks The category Hot Drinks includes the online trade of coffee and tea. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Coffee
- Tea
Market comparison
The Tunisian Hot Drinks market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category
- Alcoholic Beverages *
- Beers *
- Wine & Liquors *
- Liquors *
- Wine *
- Other Alcoholic Beverages *
- Teas & Other Hot Drinks *
- Juices *
- Water *
- Noodles *
- Nuts & Dried Fruits *
- Other Food Cupboard *
- Chilled Food *
- Other Fresh Food *
- Frozen Pizzas *
- Frozen Ready Meals *
- Frozen Vegetables *
- Ice Creams *
- Other Frozen Food *
- Meal Kits *
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