Fashion market in Sierra Leone
The Sierra Leonean Fashion eCommerce market is predicted to reach US$2.2 million by 2024 and accounts for 20.1% of the total eCommerce market in Sierra Leone. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 10.2%, resulting in a projected market volume of US$3.2 million by 2028. Within the Fashion market ECDB considers the following three sub-markets: Apparel, Footwear, and Bags & Accessories.
Market development
eCommerce revenue development in the Footwear market in Sierra Leone
The Sierra Leonean Footwear eCommerce market is predicted to reach US$0.6 million by 2024 and accounts for 26.8% of the Fashion eCommerce market in Sierra Leone. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 9.1%, resulting in a projected market volume of US$0.8 million by 2028. The Footwear eCommerce market is a sub-market of the Fashion market. Further categories within the Fashion market are: Apparel, and Bags & Accessories.
eCommerce revenue development in the Footwear market in Sierra Leone
eCommerce revenue growth in the Footwear market in Sierra Leone
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 92.1 | 14.9 | 51.2 | 27.3 | 97.1 | 96.6 | 65.3 | 33.8 | ||||
as of Fashion (in %) | 42.5 | 44.3 | 45.6 | 48.2 | 46.2 | 39.6 | 39.0 | 38.4 | 37.8 | 37.2 | 36.6 | 36.0 |
Market definition
Definition of the Footwear market within the Fashion market
Market definition: Fashion > Footwear The category Footwear comprises digital sales of sneakers, sports shoes, sandals, and more. This category does not cover sport-specific footware (e.g. soccer shoes, climbing shoes, bike shoes) and orthopedic footwear. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Sneakers
- Sports shoes
- Sandals
- Boots
- High heels
- Slippers
Out-of-scope
- Sport specific footware (e.g. soccer shoes, climbing shoes, bike shoes)
- Orthopedic footwear
Market comparison
The Sierra Leonean Footwear market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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