Care Products market in Switzerland
The Swiss Care Products eCommerce market is predicted to reach US$1,181.3 million by 2024 and accounts for 7.1% of the total eCommerce market in Switzerland. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be -0.0%, resulting in a projected market volume of US$1,179.4 million by 2028. Within the Care Products market ECDB considers the following three sub-markets: Health Care, Personal Care, and Household Care.
Market development
eCommerce revenue development in the Hygiene market in Switzerland
The Swiss Hygiene eCommerce market is predicted to reach US$56.0 million by 2024 and accounts for 14.5% of the Personal Care eCommerce market in Switzerland. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 3.3%, resulting in a projected market volume of US$63.8 million by 2028. The Hygiene eCommerce market is a sub-market of the Personal Care market. Further categories within the Personal Care market are: Decorative Cosmetics, Fragrances, Other Personal Care, and Shower & Bath.
eCommerce revenue development in the Hygiene market in Switzerland
eCommerce revenue growth in the Hygiene market in Switzerland
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 75.8 | 36.2 | 86.7 | 3.1 | 44.7 | 85.2 | 53.0 | 22.3 | ||||
as of Personal Care (in %) | 7.2 | 6.8 | 7.2 | 7.8 | 7.1 | 7.1 | 7.1 | 7.1 | 7.0 | 7.0 | 7.0 | 6.9 |
Market definition
Definition of the Hygiene market within the Care Products market
Market definition: Care Products > Personal Care > Hygiene The category Hygiene includes the online trade of feminine hygiene, toilet paper and handkerchiefs. This category does not cover bath and shower products. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Feminine hygiene
- Toilet paper
- Handkerchiefs
Out-of-scope
- Bath and shower products
Market comparison
The Swiss Hygiene market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category