Electronics market in Brazil
The Brazilian Electronics eCommerce market is predicted to reach US$14,601.2 million by 2024 and accounts for 36.0% of the total eCommerce market in Brazil. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 6.3%, resulting in a projected market volume of US$18,631.3 million by 2028. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.
Market development
eCommerce revenue development in the Telecommunications market in Brazil
The Brazilian Telecommunications eCommerce market is predicted to reach US$1,167.1 million by 2024 and accounts for 10.6% of the Consumer Electronics eCommerce market in Brazil. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 0.6%, resulting in a projected market volume of US$1,195.6 million by 2028. The Telecommunications eCommerce market is a sub-market of the Consumer Electronics market. Further categories within the Consumer Electronics market are: Audio, Cameras, Computing, Fitness Trackers, Game Consoles, Other Consumer Electronics, Printers & Scanners, and TV & Video.
eCommerce revenue development in the Telecommunications market in Brazil
eCommerce revenue growth in the Telecommunications market in Brazil
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 32.2 | 62.0 | 24.8 | 97.4 | 51.1 | 6.2 | 18.2 | 42.1 | ||||
as of Consumer Electronics (in %) | 0.9 | 1.0 | 1.3 | 1.4 | 1.3 | 1.2 | 1.3 | 1.3 | 1.4 | 1.5 | 1.6 | 1.7 |
Market definition
Definition of the Telecommunications market within the Electronics market
Market definition: Electronics > Consumer Electronics > Telecommunications The category Telecommunications includes the online trade of smartphones and accessories (e.g. smartphone devices, refurbished and pre-owned phones, smartphone cases), smartwatches (e.g. smartwatch devices, wristbands and straps) and phones (e.g. landline phones, cordless phones). This category does not cover computer, TVs or cameras. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Smartphones and accessories (e.g. smartphone devices, refurbished and pre-owned phones, smartphone cases)
- Smartwatches (e.g. smartwatch devices, wristbands and straps)
- Phones (e.g. landline phones, cordless phones)
Out-of-scope
- Computer
- TVs
- Cameras
- Headphones
- Loudspeakers
- Printers
- Game consoles
Market comparison
The Brazilian Telecommunications market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category