Grocery market in Zimbabwe
The Zimbabwean Grocery eCommerce market is predicted to reach US$9.2 million by 2024 and accounts for 7.7% of the total eCommerce market in Zimbabwe. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 50.5%, resulting in a projected market volume of US$47.2 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Market development
eCommerce revenue development in the Food Cupboard market in Zimbabwe
The Zimbabwean Food Cupboard eCommerce market is predicted to reach US$1.7 million by 2024 and accounts for 32.8% of the Food eCommerce market in Zimbabwe. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 48.0%, resulting in a projected market volume of US$8.4 million by 2028. The Food Cupboard eCommerce market is a sub-market of the Food market. Further categories within the Food market are: Baked Goods, Fresh Food, Frozen Food, and Meal Kits.
eCommerce revenue development in the Food Cupboard market in Zimbabwe
eCommerce revenue growth in the Food Cupboard market in Zimbabwe
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 57.2 | 15.6 | 23.4 | 73.7 | 73.9 | 91.8 | 36.2 | 98.1 |
Market definition
Definition of the Food Cupboard market within the Grocery market
Market definition: Grocery > Food > Food Cupboard The category Food Cupboard includes the online trade of noodles, cereals, sweets and chocolate, and more. This category does not cover fresh food and frozen food. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Noodles
- Cereals
- Sweets and chocolate
- Nuts and dried fruits
- Baking supplies
Out-of-scope
- Fresh food
- Frozen food
Market comparison
The Zimbabwean Food Cupboard market in a global comparison
Market comparison by growth, online share, and revenue in 2023
Select sub-category
- Beers *
- Wine *
- Other Alcoholic Beverages *
- Coffee *
- Teas & Other Hot Drinks *
- Juices *
- Water *
- Other Non-Alcoholic Beverages *
- Baked Goods *
- Baking Supplies *
- Cereals *
- Noodles *
- Nuts & Dried Fruits *
- Sweets & Chocolate *
- Other Food Cupboard *
- Chilled Food *
- Fruits & Vegetables *
- Other Fresh Food *
- Frozen Food *
- Frozen Pizzas *
- Frozen Ready Meals *
- Frozen Vegetables *
- Ice Creams *
- Other Frozen Food *
- Meal Kits *
* Not available for the selected country