Grocery market in the U.S.
The U.S. Grocery eCommerce market is predicted to reach US$71,961.2 million by 2024 and accounts for 6.9% of the total eCommerce market in the United States. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 14.4%, resulting in a projected market volume of US$123,183.0 million by 2028. Within the Grocery market ECDB considers the following two sub-markets: Food and Beverages.
Monthly revenues
Monthly eCommerce revenues in the U.S. Beverages market
The monthly eCommerce revenue of the U.S. Beverages market was US$1,874 million in November 2024. This refers to a growth of 4.7% compared to October 2024. Within the last 12 months, the monthly revenue share was the highest in December 2023 with 10.8% of the total 2023 revenue of the U.S. Beverages market and the lowest in February 2024 with 7.5% of the total 2024 revenue.
Revenue Last Month
US$1,874.4m
The eCommerce revenue grew by 4.7% from October 2024 to November 2024.
Monthly revenue shares in the last 12 months
0-2024 | 1-2024 | 2-2024 | 3-2024 | 4-2024 | 5-2024 | 6-2024 | 7-2024 | 8-2024 | 9-2024 | 10-2024 | 11-2024 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Monthly revenue share (in %) | 0.5 | 28.8 | 22.4 | 78.0 | 38.4 | 10.5 | 59.1 | 64.4 | 52.0 | 81.5 | 79.3 | 6.2 |
Market development
eCommerce revenue development in the Beverages market in the U.S.
The U.S. Beverages eCommerce market is predicted to reach US$19,751.6 million by 2024 and accounts for 27.4% of the Grocery eCommerce market in the United States. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 8.1%, resulting in a projected market volume of US$26,957.8 million by 2028. The Beverages eCommerce market is a sub-market of the Grocery market. Further categories within the Grocery market are: Food.
eCommerce revenue development in the Beverages market in the U.S.
eCommerce revenue growth in the Beverages market in the U.S.
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 71.2 | 69.1 | 26.8 | 98.4 | 89.9 | 61.1 | 12.1 | 63.7 |
Top stores
Top five Beverages online stores in the U.S. by net sales 2023
With sales in the U.S. Beverages market, walmart.com generated a revenue of US$1,948.1 million in 2023, which means it is the leading online store in this market. The Beverages ranking of the United States is based on all online stores that generated sales in this market in 2023. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.
eCommerce net sales generated in the Beverages market in the U.S. in 2023
Filtered revenue / share eCommerce net sales refer to the year 2023 | Global revenue eCommerce net sales refer to the year 2023 | Growth eCommerce net sales growth refers to 2023/2022 | |
---|---|---|---|
US$900.0m 20.7% | US$8,300.0m | 8.3% | |
US$550.0m 12.0% | US$4,600.0m | 12.4% | |
US$470.0m 3.9% | US$1,190.0m | 33.6% | |
US$430.0m 20.6% | US$2,122.0m | 18.0% | |
US$370.0m 20.7% | US$1,814.0m | 12.6% |
See further stores
Market definition
Definition of the Beverages market within the Grocery market
Market definition: Grocery > Beverages The category Beverages covers the sale of alcoholic beverages (e.g. wines, liquors, beers) and non-alcoholic beverages (e.g. water, juices, coffee). This category does not cover restaurant or bar pick-up and nutritional drinks (e.g. meal replacement shakes, protein shakes). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Alcoholic beverages (e.g. wines, liquors, beers)
- Non-alcoholic beverages (e.g. water, juices, coffee)
Out-of-scope
- Restaurant or bar pick-up
- Nutritional drinks (e.g. meal replacement shakes, protein shakes)
Select sub-category