eCommerce market in Slovakia
Slovakia is the 56th largest market for eCommerce with a predicted revenue of US$1,765.1 million by 2024, placing it ahead of Kuwait. Revenue is expected to show a compound annual growth rate (CAGR 2024-2028) of 7.1%, resulting in a projected market volume of US$2,323.3 million by 2028. With an expected increase of 8.2% in 2024, the Slovakian eCommerce market contributed to the worldwide growth rate of 7.4% in 2024. Like in Slovakia, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Slovakian eCommerce market. Hobby & Leisure is the largest market and accounts for 26.9% of the Slovakian eCommerce revenue. It is followed by Electronics with 20.8%, Fashion with 17.2%, Furniture & Homeware with 11.9%, DIY with 9.1%, Care Products with 8.4%, and Grocery with the remaining 5.7%.
Monthly revenues
Monthly revenues in the Slovakian eCommerce market
The monthly eCommerce revenue of the Slovakian eCommerce market was US$164 million in November 2024. This refers to a growth of 7.9% compared to October 2024. Within the last 12 months, the monthly revenue share was the highest in December 2023 with 9.7% of the total 2023 revenue of the Slovakian eCommerce market and the lowest in February 2024 with 6.8% of the total 2024 revenue.
Revenue Last Month
US$164.0m
The eCommerce revenue grew by 7.9% from October 2024 to November 2024.
Monthly revenue shares in the last 12 months
0-2024 | 1-2024 | 2-2024 | 3-2024 | 4-2024 | 5-2024 | 6-2024 | 7-2024 | 8-2024 | 9-2024 | 10-2024 | 11-2024 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Monthly revenue share (in %) | 19.5 | 63.1 | 20.6 | 2.7 | 42.4 | 20.5 | 36.7 | 70.2 | 35.6 | 12.3 | 59.3 | 49.8 |
Market development
eCommerce revenue development in Slovakia
Slovakia is the 56th largest market for eCommerce with a predicted revenue of US$1,765.1 million by 2024, placing it ahead of Kuwait. Revenue is expected to show a compound annual growth rate (CAGR 2024-2028) of 7.1%, resulting in a projected market volume of US$2,323.3 million by 2028. With an expected increase of 8.2% in 2024, the Slovakian eCommerce market contributed to the worldwide growth rate of 7.4% in 2024. Like in Slovakia, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Slovakian eCommerce market. Hobby & Leisure is the largest market and accounts for 26.9% of the Slovakian eCommerce revenue. It is followed by Electronics with 20.8%, Fashion with 17.2%, Furniture & Homeware with 11.9%, DIY with 9.1%, Care Products with 8.4%, and Grocery with the remaining 5.7%.
eCommerce revenue development in Slovakia
eCommerce revenue growth in Slovakia
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 33.8 | 83.1 | 44.9 | 62.9 | 99.6 | 78.7 | 90.4 | 73.8 |
Top stores
Top five online stores in Slovakia by net sales 2023
The biggest player in the Slovakian eCommerce market is alza.sk. The store had a revenue of US$301.4 million in 2023. Store rankings include every store that generates revenue in Slovakia. These stores can either have a national focus and only sell in their main country or operate on a global scale. For this evaluation, only revenue created in Slovakia was considered.
eCommerce net sales generated in Slovakia in 2023
Filtered revenue / share eCommerce net sales refer to the year 2023 | Global revenue eCommerce net sales refer to the year 2023 | Growth eCommerce net sales growth refers to 2023/2022 | |
---|---|---|---|
US$900.0m 20.7% | US$8,300.0m | 8.3% | |
US$550.0m 12.0% | US$4,600.0m | 12.4% | |
US$470.0m 3.9% | US$1,190.0m | 33.6% | |
US$430.0m 20.6% | US$2,122.0m | 18.0% | |
US$370.0m 20.7% | US$1,814.0m | 12.6% |
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Payment Methods
Top 5 offered payment methods in the Slovakian eCommerce market
The Slovakian eCommerce market in 2023 in terms of offered payment methods is fragmented and highly competitive with VISA (Cards) covering the largest share with 83.7% of all online stores checked. Other offered payment methods in the Slovakian eCommerce market in 2023 are Cash on delivery (Cash on delivery) with 83.7%, Mastercard (Cards) with 83.0%, and Bank transfer/cash in advance (Bank transfer) with 71.1%. With 52.6% Invoice (unknown) still has a considerable market share amongst the offered payment methods compared to VISA (Cards).
Top 5 offered payment methods in the Slovakian eCommerce market
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Shipping Service Provider
Top 5 offered shipping providers in the Slovakian eCommerce market
Despite Packeta's dominant position with 47.1% of online stores opting for its services, the Slovakian eCommerce market in 2023 remains diverse and competitive. Several other shipping service providers, including Slovenská pošta, GLS, DPD, and Slovak Parcel Service, hold smaller but significant shares, contributing to a dynamic and fragmented market.
Top 5 offered shipping providers in the Slovakian eCommerce market
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