Furniture & Homeware market in Nigeria
The Nigerian Furniture & Homeware eCommerce market is predicted to reach US$295.0 million by 2024 and accounts for 11.6% of the total eCommerce market in Nigeria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 13.7%, resulting in a projected market volume of US$493.2 million by 2028. Within the Furniture & Homeware market ECDB considers the following two sub-markets: Furniture and Homeware.
Market development
eCommerce revenue development in the Kitchen & Bath market in Nigeria
The Nigerian Kitchen & Bath eCommerce market is predicted to reach US$41.0 million by 2024 and accounts for 21.9% of the Furniture eCommerce market in Nigeria. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 16.8%, resulting in a projected market volume of US$76.3 million by 2028. The Kitchen & Bath eCommerce market is a sub-market of the Furniture market. Further categories within the Furniture market are: Home & Living, Home Office & Workplace Furniture, Other Furniture, and Outdoor Furniture.
eCommerce revenue development in the Kitchen & Bath market in Nigeria
eCommerce revenue growth in the Kitchen & Bath market in Nigeria
Net eCommerce revenue split by sub-category
2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | ||||
Growth (in %) | 11.1 | 69.2 | 81.6 | 20.3 | 0.5 | 58.8 | 47.0 | 96.8 | ||||
as of Furniture (in %) | 38.7 | 38.8 | 39.1 | 38.2 | 37.6 | 36.7 | 36.3 | 35.9 | 35.5 | 35.1 | 34.7 | 34.4 |
Market definition
Definition of the Kitchen & Bath market within the Furniture & Homeware market
Market definition: Furniture & Homeware > Furniture > Kitchen & Bath The category Kitchen & Bath includes the online trade of kitchen furniture (e.g. kitchen cabinets, kitchen racks) and bathroom furniture (e.g. bathroom cabinets, bathroom storage). This category does not cover customized built-in kitchens and unmovable objects (e.g. sinks, bath tubs, faucets). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- Kitchen furniture (e.g. kitchen cabinets, kitchen racks)
- Bathroom furniture (e.g. bathroom cabinets, bathroom storage)
Out-of-scope
- Customized built-in kitchens
- Unmovable objects (e.g. sinks, bath tubs, faucets)
Market comparison
The Nigerian Kitchen & Bath market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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