Fashion market in Madagascar

The Madagascan Fashion eCommerce market is predicted to reach US$27.2 million by 2024 and accounts for 20.4% of the total eCommerce market in Madagascar. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 18.0%, resulting in a projected market volume of US$52.7 million by 2028. Within the Fashion market ECDB considers the following three sub-markets: Apparel, Footwear, and Bags & Accessories.

Market development

eCommerce revenue development in the Sandals market in Madagascar

The Madagascan Sandals eCommerce market is predicted to reach US$1.7 million by 2024 and accounts for 24.9% of the Footwear eCommerce market in Madagascar. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 18.6%, resulting in a projected market volume of US$3.3 million by 2028. The Sandals eCommerce market is a sub-market of the Footwear market. Further categories within the Footwear market are: Active Footwear, Boots, Flat Shoes, High Heels & Pumps, and Other Footwear.

eCommerce revenue development in the Sandals market in Madagascar

in million US$

eCommerce revenue growth in the Sandals market in Madagascar

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)98.618.285.674.094.240.852.07.7

Market definition

Definition of the Sandals market within the Fashion market

Market definition: Fashion > Footwear > Sandals The category Sandals includes the online trade of sandals (e.g. slide sandals, slingback sandals, t-strap sandals), flipflops and espadrilles. This category does not cover house slippers. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Sandals (e.g. slide sandals, slingback sandals, t-strap sandals)
  • Flipflops
  • Espadrilles

Out-of-scope

  • House slippers

Market comparison

The Madagascan Sandals market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %

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