Furniture & Homeware market in Morocco

The Moroccan Furniture & Homeware eCommerce market is predicted to reach US$79.5 million by 2024 and accounts for 11.8% of the total eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.7%, resulting in a projected market volume of US$95.7 million by 2028. Within the Furniture & Homeware market ECDB considers the following two sub-markets: Furniture and Homeware.

Market development

eCommerce revenue development in the Kitchen Furniture market in Morocco

The Moroccan Kitchen Furniture eCommerce market is predicted to reach US$6.8 million by 2024 and accounts for 61.0% of the Kitchen & Bath eCommerce market in Morocco. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 7.9%, resulting in a projected market volume of US$9.2 million by 2028. The Kitchen Furniture eCommerce market is a sub-market of the Kitchen & Bath market. Further categories within the Kitchen & Bath market are: Bath Furniture.

eCommerce revenue development in the Kitchen Furniture market in Morocco

in million US$

eCommerce revenue growth in the Kitchen Furniture market in Morocco

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)94.984.553.329.456.671.429.281.4

Market definition

Definition of the Kitchen Furniture market within the Furniture & Homeware market

Market definition: Furniture & Homeware > Furniture > Kitchen & Bath > Kitchen Furniture The category Kitchen Furniture includes the online trade of kitchen furniture (e.g. kitchen cabinets, kitchen racks, kitchen buffets). This category does not cover refrigerators, customized built-in kitchens or tableware. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Kitchen furniture (e.g. kitchen cabinets, kitchen racks, kitchen buffets)

Out-of-scope

  • Refrigerators
  • Customized built-in kitchens
  • Tableware

Market comparison

The Moroccan Kitchen Furniture market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %