Hobby & Leisure market in Japan
The Japanese Hobby & Leisure eCommerce market is predicted to reach US$19,434.8 million by 2024 and accounts for 17.7% of the total eCommerce market in Japan. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 3.4%, resulting in a projected market volume of US$22,173.8 million by 2028. Within the Hobby & Leisure market ECDB considers the following twelve sub-markets: Media, Sports Equipment, Stationery, Crafts & Art Supplies, Pet Supplies, Toys, Bullion & Precious Metal, Camping & Adventure, Musical Instruments, Flowers & Gifts, Other Hobby & Leisure, Erotic & Adult, and Smoking Supplies.
Market development
eCommerce revenue development in the eBooks market in Japan
The Japanese eBooks eCommerce market is predicted to reach US$456.1 million by 2024 and accounts for 9.2% of the Books, eBooks & Audiobooks eCommerce market in Japan. It is expected to decrease over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be -2.6%, resulting in a projected market volume of US$411.2 million by 2028. The eBooks eCommerce market is a sub-market of the Books, eBooks & Audiobooks market. Further categories within the Books, eBooks & Audiobooks market are: Audiobooks, and Books.
eCommerce revenue development in the eBooks market in Japan
eCommerce revenue growth in the eBooks market in Japan
Net eCommerce revenue split by sub-category
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 2.2 | 98.0 | 61.1 | 52.8 | 71.6 | 78.3 | 97.9 | 63.3 |
Market definition
Definition of the eBooks market within the Hobby & Leisure market
Market definition: Hobby & Leisure > Media > Books, eBooks & Audiobooks > eBooks The category eBooks includes the online trade of ebooks (e.g. fiction ebooks, educational and textbook ebooks, travel and guidebook ebooks). This category does not cover ebook readers, books or audiobooks. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
In-scope
- eBooks (e.g. fiction eBooks, educational and textbook eBooks, travel and guidebook eBooks)
Out-of-scope
- eBook readers
- Books
- Audiobooks
Market comparison
The Japanese eBooks market in a global comparison
Market comparison by growth, online share, and revenue in 2023
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