Electronics market in Czechia

The Czech Electronics eCommerce market is predicted to reach US$1,660.5 million by 2024 and accounts for 20.7% of the total eCommerce market in Czechia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.8%, resulting in a projected market volume of US$2,005.8 million by 2028. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.

Monthly revenues

Monthly eCommerce revenues in the Czech Electronics market

The monthly eCommerce revenue of the Czech Electronics market was US$153 million in October 2024. This refers to a growth of 22.7% compared to September 2024. Within the last 12 months, the monthly revenue share was the highest in November 2023 with 10.6% of the total 2023 revenue of the Czech Electronics market and the lowest in February 2024 with 7.3% of the total 2024 revenue.

Revenue Last Month

US$152.6m

The eCommerce revenue grew by 22.7% from September 2024 to October 2024.

10-2024+22.7%

Monthly revenue shares in the last 12 months

in %
0-20241-20242-20243-20244-20245-20246-20247-20248-20249-202410-202411-2024
Revenue (in mUS$)0.00.00.00.00.00.00.00.00.00.00.00.0
Monthly revenue share (in %)53.357.554.154.567.570.05.391.394.325.578.422.1

Market development

eCommerce revenue development in the Electronics market in Czechia

The Czech Electronics eCommerce market is predicted to reach US$1,660.5 million by 2024 and accounts for 20.7% of the total eCommerce market in Czechia. It is expected to increase over the next years. The expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 4.8%, resulting in a projected market volume of US$2,005.8 million by 2028. Within the Electronics market ECDB considers the following two sub-markets: Consumer Electronics and Electrical Appliances.

eCommerce revenue development in the Electronics market in Czechia

in million US$

eCommerce revenue growth in the Electronics market in Czechia

in %

Net eCommerce revenue split by sub-category

in %
20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)42.258.85.070.028.883.131.077.9

Online share

eCommerce online share of the total Electronics market in Czechia

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the Czech Electronics retail market, the online share is 67.6% and will increase by an average of 4.5% to 80.7% by 2028.

eCommerce online share of the total Electronics market in Czechia

in %
20202021202220232024202520262027
Online share (in %)8.7%26.2%99.9%4.2%13.9%12.6%75.1%22.2%

Top stores

Top five Electronics online stores in Czechia by net sales 2023

With sales in the Czech Electronics market, alza.cz generated a revenue of US$376.8 million in 2023, which means it is the leading online store in this market. The Electronics ranking of Czechia is based on all online stores that generated sales in this market in 2023. Due to a country- and category-dependent approach, both national and international online stores can be part of the ranking. The graph shows a filtered revenue. It only includes national sales within the respective market.

eCommerce net sales generated in the Electronics market in Czechia in 2023

in million US$
Filtered revenue / share
Global revenue
Growth
US$900.0m
20.7%
US$8,300.0m8.3%
US$550.0m
12.0%
US$4,600.0m12.4%
US$470.0m
3.9%
US$1,190.0m33.6%
US$430.0m
20.6%
US$2,122.0m18.0%
US$370.0m
20.7%
US$1,814.0m12.6%

Payment Methods

Top 5 offered payment methods in the Czech Electronics market

The Czech Electronics eCommerce market in 2023 in terms of offered payment methods is fragmented and dominated by a few providers with Cash on delivery (Cash on delivery) covering the largest share with 91.1% of all online stores checked. Other offered payment methods in the Czech Electronics eCommerce market in 2023 are Bank transfer/cash in advance (Bank transfer) with 85.7%, VISA (Cards) with 82.1%, and Mastercard (Cards) with 82.1%. With 28.6% In store/POS (Cash on delivery) has already a significantly smaller coverage compared to Cash on delivery (Cash on delivery).

Top 5 offered payment methods in the Czech Electronics market

in %

See all stores offering


Shipping Service Provider

Top 5 offered shipping providers in the Czech Electronics market

Despite Česká pošta's dominant position with 52.8% of online stores opting for its services, the Czech Electronics eCommerce market in 2023 remains diverse and competitive. Several other shipping service providers, including PPL, DPD, Zásilkovna, and GLS, hold smaller but significant shares, contributing to a dynamic and fragmented market.

Top 5 offered shipping providers in the Czech Electronics market

in %

Market definition

Definition of the Electronics market

Market definition: Electronics The category Electronics covers the sale of consumer electronics (e.g. computers, smartphones, TVs, headphones, game consoles) and appliances (e.g. refrigerators, washing machines, vacuum cleaners, coffee machines, hair dryers, electric toothbrushes) via digital channels. Online stores dedicated to the sale of mobile contracts and tariffs, set-up and installation services or software are not considered. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Consumer Electronics (e.g. computers, smartphones, TVs, headphones, game consoles)
  • Appliances (e.g. refrigerators, washing machines, vacuum cleaners, coffee machines, hair dryers, electric toothbrushes)

Out-of-scope

  • Mobile contracts and tariffs
  • Set-up and installation services
  • Software
  • Car electronics (e.g. navigation systems, car entertainment systems, dashcams)
  • Power tools